During the match, banner ads adorning the upper level stand at Allianz Stadium broadcasted a tribute to Melbourne Victory fans, stating: "MVFC: Thankyou to the best fans in the league".

The advertisements were captured by disgruntled Sky Blues fans, who took to twitter to voice their outrage and even got the attention of Sydney's CEO, Danny Townsend. 

Townsend admitted that he hadn't seen the ads, calling them "bad taste". 

It's unclear whether the ads were organised by the A-League - perhaps to reference Victory's highest average attendances this season - or between Melbourne Victory and Allianz Stadium.

Victory won the Big Blue semi-final 3-2 after extra time, setting up a Grand Final against Newcastle Jets.