FIFA vice-president Jack Warner has thrown his weight behind England's 2018 World Cup bid but warned the Football Association that David Beckham must play a prominent role.
Warner is among those who will vote on who stages the tournament and although he feels the time is right for England, he believes there will be other deciding factors.
Beckham, who will skipper England tonight against Trinidad and Tobago, could be an important one, according to Warner.
He told BBC Radio Five Live: "What England needs is to have somebody like a David Beckham to be its ambassador out there to sell the idea.
"Beckham is loved by all. Beckham is like Pele and therefore use him to sell the idea.
"If these things are done and done quickly, I don't see a problem.
"For many people it would bring a legitimacy to the bid. Beckham will be speaking to the powers that be and letting them know England's time is now and that he is contributing in some way towards making that a reality."
England boss Fabio Capello has insisted giving Beckham the captaincy for the friendly in Port of Spain is not a PR stunt.
Regardless of Capello's intentions, Warner feels Beckham's brand can be utilised.
"I think that particularly young people look up to Beckham," he added. "Whatever you may say of Beckham, he is an icon and an idol internationally."
Warner voted for England in their failed bid to land the 2006 tournament and looks set to do so again this time around.
"The catalyst of my support for England is because I don't believe any country of England's football pedigree should not have had a World Cup for almost 50 years," he said.
"England, a country that invented the sport and with all the facilities England has, has not hosted a World Cup and I think it is wrong.
"It is against this background that I supported England for 2006. In 2006, when England only had five votes, I gave them three.
"I said to Tony Banks (leader of England's bid) then that they will not win the bid because they didn't have European support.
"Even now, if England gets support from outside, she still needs at least two or three people in Europe to give support."
Warner feels the FA have to address the image of the country globally if they are to be successful.
"England has never been viewed as part of Europe," he added. "England should reintegrate back into UEFA and then that bond, fellowship and togetherness will be there."
Warner also stressed the importance of strong leadership at the FA, adding: "There have been too many changes of the leadership of the FA over the years.
"People don't really know its leaders, as soon as you get to know somebody then that person goes for whatever reason. There has to be some kind of longevity in terms of the leadership.
"Finally, England has to try to remove or reduce what people perceive to be arrogance, rightly or wrongly."
Beckham, who will skipper England tonight against Trinidad and Tobago, could be an important one, according to Warner.
He told BBC Radio Five Live: "What England needs is to have somebody like a David Beckham to be its ambassador out there to sell the idea.
"Beckham is loved by all. Beckham is like Pele and therefore use him to sell the idea.
"If these things are done and done quickly, I don't see a problem.
"For many people it would bring a legitimacy to the bid. Beckham will be speaking to the powers that be and letting them know England's time is now and that he is contributing in some way towards making that a reality."
England boss Fabio Capello has insisted giving Beckham the captaincy for the friendly in Port of Spain is not a PR stunt.
Regardless of Capello's intentions, Warner feels Beckham's brand can be utilised.
"I think that particularly young people look up to Beckham," he added. "Whatever you may say of Beckham, he is an icon and an idol internationally."
Warner voted for England in their failed bid to land the 2006 tournament and looks set to do so again this time around.
"The catalyst of my support for England is because I don't believe any country of England's football pedigree should not have had a World Cup for almost 50 years," he said.
"England, a country that invented the sport and with all the facilities England has, has not hosted a World Cup and I think it is wrong.
"It is against this background that I supported England for 2006. In 2006, when England only had five votes, I gave them three.
"I said to Tony Banks (leader of England's bid) then that they will not win the bid because they didn't have European support.
"Even now, if England gets support from outside, she still needs at least two or three people in Europe to give support."
Warner feels the FA have to address the image of the country globally if they are to be successful.
"England has never been viewed as part of Europe," he added. "England should reintegrate back into UEFA and then that bond, fellowship and togetherness will be there."
Warner also stressed the importance of strong leadership at the FA, adding: "There have been too many changes of the leadership of the FA over the years.
"People don't really know its leaders, as soon as you get to know somebody then that person goes for whatever reason. There has to be some kind of longevity in terms of the leadership.
"Finally, England has to try to remove or reduce what people perceive to be arrogance, rightly or wrongly."
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