Burnley have forked out a club-record transfer fee to lure prolific New Zealand International Chris Wood from Championship side Leeds United.
Wood 25, signed a four-year deal reportedly worth $24m setting a new benchmark at Turf Moor.
The towering forward is expected to make his debut against Blackburn Rovers in the EFL Cup on Wednesday.
Wood was in blistering form last season scoring 27 championship goals for Leeds, but admitted the opportunity to play regular Premier League football was too good to refuse.
And Leeds, who tried their best to entice him with a new three-year deal, couldn't eclipse the bright lights of the top flight.
For the New Zealander it's a second chance after a brief brush with the EPL between 2008-2011 with West Bromwich Albion.
"My ambition has been to play in the Premier League for years," Wood told The Claret’s website.
"I've had tastes of being in there but I've never had the chance to give it a proper bash.
"Coming here I feel I've got a proper opportunity to do that. I've never started a Premier League game and this is what I want to do.
"This is a club that wants to stay in the Premier League for years to come and it's going that way.
"The squad has done fantastically over the last couple of years to put themselves in the position they are now.
"There have been some great additions this summer, which I'm sure has given everyone an added boost, to move forward and cement us as a Premier League team and looking on further up the league."