Is it just the stilted, forced signing with a random desk apparently in the countryside and a multicultural mix of women looking over the governor's shoulder? Hmmmm...nah.

Is it the terrible photoshop in the second picture where people have been randomly dropped in at a lakeside scene and literally no attempt to make it look real? 

Could be... but, wait there's more.

Nope, it's the third pic, where for no apparent reason, Frank Lampard has popped up in full kit going for a jog along an artist's impression of a new pier.

Why? We may never know... But remember kids - just because you CAN photoshop something, it doesn't't mean you SHOULD!