Burnley have become the latest Premier League club to unveil their home strip for the 2019/20 season as they venture into the first of their new three-year deal with Umbro.

Tradition has unsurprisingly been upheld in the jersey’s design, with Burnley’s quintessential ‘claret and blue’ colour scheme taking centre stage to go around for another season.

With those two colours being used for the body and sleeves respectively, the strip also features white for LoveBet’s front-of-shirt sponsorship.

However, it’s this very sponsor’s logo which has drawn the ire of Clarets fans, with the majority of the negative reaction being overwhelmingly centred around the club’s agreement with the Asian gambling corporation, who’ve also recently partnered with PSG.

Other disappointed Clarets fans have expressed their grievances on social media towards the shirt’s similarity to recent West Ham kits, though this seems ironic given that Burnley tend to play in a near-identical strip every season anyway.

Regardless, the upcoming campaign will see Burnley players taking to Turf Moor in white shorts and socks, completing the 2019/20 home kit.