Blackburn boss Steve Kean is targeting maximum points from a trio of home games before Christmas as the team prepare for a potentially season-defining period.
Rovers have performed creditably at Ewood Park against the likes of Arsenal, Tottenham and Chelsea, but a dramatic 4-3 win over the Gunners in September remains their only victory in 13 Barclays Premier League matches and they are currently bottom of the table.
On paper the next four fixtures look promising, with Blackburn hosting newly-promoted Swansea tomorrow before visiting Sunderland and then taking on West Brom and Bolton at home.
And they are games Kean feels Rovers must make the most of.
"We really need to make sure over the next four games that we put points on the board," said Kean, whose side lost to Cardiff in the Carling Cup quarter-finals this week.
"When we've been at home this season, I think we've played very well in a number of games.
"We've played against a lot of big clubs. We've beaten Arsenal, played well against Tottenham (a 2-1 defeat) where I feel we should have got something, and played very well against Chelsea, where we narrowly lost (1-0).
"But it is about victories now. There are times when you can take positives from playing well against these clubs, but what we need to do now is get points.
"Three out of these next four games are like cup finals for us. We deprived ourselves the opportunity to go forward in a tournament (the Carling Cup) and possibly get to a cup final, so we need to make these games our cup finals.
"I believe we will get the points and that we can go on an unbeaten run.
"I think the lads have shown that they can perform at the highest level against the clubs that will be up there challenging for the title, but now we need to perform in these games and I'm sure we will."
Having made five changes for the Cardiff match, Kean is set to reinstate the likes of goalkeeper Paul Robinson and striker Aiyegbeni Yakubu to the first XI tomorrow.
He is also hoping to have three defenders available again after hamstring injuries, with Christopher Samba, Michel Salgado and Martin Olsson - none of whom he chose to risk fielding in the cup tie - all in line to return.
Kean has been in regular contact with Blackburn owners Venky's, who he says are "concerned" at the team's league position but understanding about the injury problems the Scot has had to contend with.
"I had a very good meeting yesterday at the stadium with one of the directors," said Kean, who has been without centre-half Ryan Nelsen (knee) for most of the campaign but now has the New Zealander back in training.
"We have got a board meeting on Monday to speak about the transfer window.
"The owners are obviously concerned at the position we are in, but I think they also understand that the selection process will now be tougher for myself because of the amount of players who are coming back.
"We have had key players missing and it is a fact we have had to deal with.
"But now we are in a position where we can get players like Samba, Salgado and Olsson back available for selection."
Asked if the owners were still supportive, Kean said: "Yes, 100%. That has never ebbed or quivered one day.
"They are fantastically behind everything we are trying to do and I think they are excited about this period of games as well."
Forward Junior Hoilett is doubtful due to the virus which ruled him out on Tuesday, while midfielder Steven Nzonzi serves the second game of his three-match suspension.
Meanwhile, it has been confirmed that more demonstrations will be held against Kean and Venky's by a section of Blackburn fans at Ewood Park on Saturday.
There will be no pre-match action, but those supporters involved are planning to wear protest t-shirts to the game, chant during the 90 minutes and display banners after the final whistle.
Organisers - who wanted to make clear that protests would not be happening on the concourse at the ground - have also revealed that the club has opened up primary discussions with a group of supporters about bringing the demonstrations to an end.